Alain Salesse, the president of CREE, founded his company in 1993. CREE’s main purpose is the creation of communication and marketing messages through visual means (either via graphic design or illustration, or both). During the first years of operation, this was notably done through traditional means for printed output. Projects ranged from book covers to posters as well as natural science illustrations for books and encyclopedias. Soon after opening, Alain Salesse added 3D illustration as a main service, with the focus on creating 3D artwork for print output (something that is still today, difficult to achieve...but we’ve mastered it!). 4D brings a whole new dimension of time to what we do! It allows the creation of animation as well as fully immersive virtual reality environments.